Algorithmic Determinism: Are You Choosing, or Is the Feed Choosing?
You think you chose to watch that video. You think you chose to buy that game. But in 2025, “Free Will” is a statistical illusion. […]
Why Most “AI” Therapists Are Just Glorified Fortune Cookies (And Why We Use Gemini 3)
The market is flooded with “AI Wellness Apps” that are nothing more than cheap wrappers around outdated models. They spit out generic advice like “Have […]
The “Chaser Effect”: Why You Are Most Likely to Binge After You Relapse
You stayed clean for 30 days. Then you slipped up once. You expected to feel guilty, but instead, you feel a ferocious, uncontrollable urge to […]
CBT vs. DBT: Why Your Recovery Needs Both “Logic” and “Acceptance”
Most recovery apps rely on generic “motivation.” But clinical recovery is built on two specific frameworks: Cognitive Behavioural Therapy (CBT) and Dialectical Behaviour Therapy (DBT). […]
ADHD vs. Digital Addiction: Do You Have a Disorder or Just a “Fried” Brain?
Millions of adults are diagnosing themselves with ADHD after watching 15-second TikToks about “symptoms.” But there is a difference between genetic Neurodivergence and “Acquired Attention […]
The “Loss Chase”: Why You Double Down When You Should Walk Away
Whether it’s losing $500 on crypto, losing a ranked match in League of Legends, or wasting 3 hours on TikTok, the brain’s reaction is the […]
Somatic Processing: Why You Can’t “Think” Your Way Out of a Craving
Standard advice tells you to “change your mindset” when an urge hits. But neuroscience shows that during a high-stress craving, your Prefrontal Cortex (logic centre) […]
The “Abstinence Violation Effect”: Why One Slip Turns Into a Binge
You promised yourself you wouldn’t game/scroll/watch porn. Then you slipped up for 10 minutes. Instead of stopping, you thought, “Well, I’ve already ruined the streak, […]
Variable Reward Schedules: Why You Can’t Stop “Pulling the Lever”
Why is gambling addictive, but a monthly paycheck isn’t? Because of “Uncertainty.” In the 1950s, B.F. Skinner discovered that if you give a rat a […]